Taste in the dark


When the product is really good, it is capable of dazzling the most demanding customers (even when blindfolded!)

Besides trusting their product, Kibon trusted Brief and Oliver agency to encourage people to try their new line of vegan ice creams: Deliciously Vegan.

With a visual language that takes us back to the classic hidden camera shows, it was a great opportunity to have great fun mixing advertising aesthetics with a more casual and good humored direction.


  • Client: Kibon
  • Agency: Oliver
  • Direction: Thiago Silva e Ycaro Prata
  • Photography Direction: Felipe Lion
  • Post Production: Deep