Watch out for Hepatitis C

Hepatitis C is curable

GILEAD

In this Hepatitis C awareness campaign, Deep focused on the main objects and situations where people can end up contaminating themselves: razors, shavers, syringes, tattoos, manicures among others.

In order to bring the campaign to life, created in partnership with McCann Health SP, Deep relied on a lot of 3D modeling, 2D illustration, photography and image manipulation.

Creation Process

ROUGH
ILLUSTRATION
APPLICATION